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Terms of use

Review the regulations for the award and use of the Promotional Mark, and the rights of network members.

Miodny Szlak Brand Regulations: 1. Promotional Mark Regulations 2. Honey Certification Regulations for Beekeepers All documents and attachments

REGULATIONS FOR GRANTING, USING AND HANDLING THE Miodny Szlak PROMOTIONAL MARK

  • 1
  1. These Regulations, hereinafter referred to as the "Regulations", specify the rules for granting, using and using the Miodny Szlak Promotional Mark as part of the implementation of the MIODNY Local Brand Program
  2. The Miodny Szlak Local Brand Program covers all activities, including information, promotional and training, intended, initiated, supported, controlled or implemented by the Po Zdrowie do Natury Foundation based in Kamianna, hereinafter referred to as the "Foundation", as part of the construction and strengthening of the MIODNY Local Brand.
  3. The local brand Miodny Szlak is a tool for promoting the area of Nowy Sącz County, by promoting high-quality products, services and initiatives related to this region, offered and implemented by creators, service providers, institutions and social economy entities from the area of Nowy Sącz County. The area of ​​operation of the Miodny Szlak brand is hereinafter referred to as the "Region".4. The local brand Miodny Szlak was created on the initiative of the Po Zdrowie do Natury Foundation in response to the needs of residents, business entities, social organizations and institutions working for sustainable development
  4. The local brand Miodny Szlak is built based on local resources and rich cultural and historical heritage
  • 2
  1. The Miodny Szlak local brand is built and strengthened in particular by using the MIODNY Promotional Mark
  2. The sample of the Miodny Szlak Promotional Mark is attached as Annex No. 1 to
  3. The role of the Miodny Szlak Promotional Mark is to provide recommendations for products and services marked with it and to create conditions for the broadly understood development of the area.
  4. The purpose of labeling products, services and initiatives related to the Region is:
  • support for entrepreneurship and development of social economy in the Region, based on the resources of the local environment: cultural and natural heritage, with particular emphasis on local products,
  • activation of residents towards the development of the social economy and involvement in the development of the Region,- highlighting products and services of the highest quality, valuable for building the local Miodny Szlak brand and the identity of residents,
  • support for a coherent and integrated tourist offer of the Region,
  • creating cross-sector cooperation networks and joint promotion of unique products and services marked with the Miodny Szlak Promotional Mark,
  • exchange of knowledge and experience in the process of implementing and promoting the Miodny Szlak Promotional Mark with local and external partners at the national and international level,
  • striving to improve the quality of products, services and initiatives marked with the Miodny Szlak Promotional Mark,
  • mobilizing the local community and local competitive advantages for development
  1. An initiative (also referred to as the "Initiative" in the Regulations) is understood as a cyclical undertaking, in particular an educational event (e.g. a series of workshops, training classes or conferences) and a cultural or promotional event (e.g. a series of festivals or competitions). If the Applicant intends the project to be organized at least three times and:
  2. at least once a year,3. less regularly, provided that it took place at least twice before submitting the Application, and at least once in the last 3 years,
  3. it is considered to be cyclical within the meaning of the Regulations. The above does not exclude the Chapter from recognizing that the project may be treated as cyclical also if the above conditions are not met, if the Chapter considers it particularly justified by the circumstances.
  4. It is allowed to use the Miodny Szlak Mark in external communication of entities awarded the special Miodny Partner Title. Such a distinction may be awarded to entities that have contributed significantly to building the Miodny Szlak brand.
  5. The Po Zdrowie do Natury Foundation has proprietary copyrights to the basic elements constituting the visual identification system of the local brand Miodny Szlak specified in the document called "Identification System

Visual local brand Miodny Szlak”, constituting Annex No. 4 to the Regulations.

  1. The Foundation has the right to protect the Promotional Mark Miodny Szlak, granted by the Patent Office No. 341537
    1. The right to use and use the Miodny Szlak Promotional Mark may be applied for by entities, hereinafter referred to as the "Beneficiary", which are:
      • entrepreneurs with a registered office or branch and actually operating in the area of Nowy Sącz County, including persons who are entrepreneurs to whom the provisions of the Act of March 6, 2018, Entrepreneurs' Law, do not apply,
      • organizations with a registered office or a branch/field unit and actually operating in the area of Nowy Sącz County.
    2. The right to use and use the Miodny Szlak Promotional Mark may only be granted to entities which, in accordance with the procedure specified in the Regulations, are found to have:
      • they have all required permits, permits, licenses, authorizations to market the reported product/service and conduct related activities and comply with legal requirements related to their activities, and do not violate the principles of social coexistence in their activities,- they have no arrears in respect of public law liabilities or arrears in respect of undisputed liabilities (in particular towards employees) in an amount exceeding in total the average monthly remuneration in the enterprise sector without profit distributions,
      • conduct their activities in accordance with environmental protection requirements.
    3. The right to apply for the right to use and use the Miodny Szlak Promotional Mark is not granted to entities that have lost such right in the last 3 (three) years pursuant to the resolution of the Chapter to revoke their right to use and use the MIODNY Promotional Mark.

  • 4

  1. The right to use and use the Miodny Szlak Promotional Mark is granted on the basis of a resolution of the Miodny Szlak Promotional Mark Chapter (hereinafter referred to as the "Chapter").

  2. Users are entitled to the right to use and use the Miodny Szlak Promotional Mark only in relation to specific products, services or initiatives for which it has been designated.2. Products, services and initiatives for which the right to use and use the Miodny Szlak Promotional Mark are granted should have the following specific features:

    • connection with the Region (uniqueness and recognition),
    • high quality,
    • environmental friendliness,
    • customer friendliness,
    • availability,
    • cooperation within the MIODNY Local Brand Program

  3. The categories of products, services and initiatives for which the right to use and use the Miodny Szlak Promotional Mark are granted are specified in Annex No. 2 to the Regulations.

  4. The substantive criteria constituting the basis for granting the right to use and use the promotional mark are set out in Annex No. 3 to

  • 5
  1. The right to use and use the Miodny Szlak Promotional Mark is granted for a period of one year with the possibility of extending the period of this right to three years, according to the simplified procedure specified in
  • 12 of the Regulations.
  1. The right to use and use the Miodny Szlak Promotional Mark is not subject to payment - its exercise is not dependent on the payment of a license fee.The right to use the title Miodny Partner is granted for a period of 3 years by the Znak Chapter at the request of the interested entity or the Management Board of the Po Zdrowie do Natury Foundation. An entity awarded the title of Honey Partner obtains the rights and obligations of the "Beneficiary" in the field of external communication of the entity not related to a specific product, service or initiative.
  • 6
  1. The beneficiary is entitled to:
    • exercising the right to use and use the Miodny Szlak Promotional Mark under the terms and conditions specified in the Regulations and the License Agreement,
    • use, subject to the conditions specified by the Foundation, all forms of promotion and advertising provided to the Users by the Foundation, dedicated to all Users or to the Users

who have the right to use and use the Miodny Szlak Promotional Mark in relation to a given category of products or services,

  • cooperation with the Foundation in the implementation of promotional activities regarding the Miodny Szlak Promotional Mark,
  • marking products or services specified in the License Agreement with the Miodny Szlak Promotional Mark,- marking with the Miodny Szlak Promotional Mark places of sale made personally, as well as by persons acting on his behalf or on behalf of him, as well as marking the products specified in the License Agreement
  • use of the Miodny Szlak Promotional Mark on promotional or advertising materials relating to products or services specified in the License Agreement,
  • use of the Miodny Szlak Promotional Mark in materials contained on the Beneficiary's websites relating to products or services specified in the License Agreement,
  • use of the Miodny Szlak Promotional Mark in materials contained on social networking sites relating to products or services specified in the License Agreement,
  • active participation in meetings of Beneficiaries organized by, on the initiative of or with the approval of the Foundation,
  • obtaining a certificate issued by the Foundation confirming the rights granted to the Beneficiary to use and use the Miodny Szlak Promotional Mark.
  1. The beneficiary is obliged to:
    • compliance with the provisions of the Regulations,
    • proper performance of obligations arising from the License Agreement,- cooperation with the Po Zdrowie do Natury Foundation in the implementation of promotional activities regarding the Miodny Szlak Promotional Mark,
    • refrain from activities contrary to the objectives of the Miodny Szlak Local Brand Program,
    • refrain from behavior towards other Users that, in relation to relations between entrepreneurs, could be classified as an act of unfair competition within the meaning of the provisions of the Act of April 16, 1993 on combating unfair competition,

  • marking products or services specified in the License Agreement with the Miodny Szlak Promotional Mark,

  • marking with the Miodny Szlak Promotional Mark places of sale of products or services specified in the License Agreement, carried out personally or by persons acting on his behalf or on behalf of him,

  • use of the Miodny Szlak Promotional Mark on promotional or advertising materials relating to products or services specified in the License Agreement,

  • use of the Miodny Szlak Promotional Mark in materials contained on the Beneficiary's websites relating to products or services specified in the License Agreement,- use of the Miodny Szlak Promotional Mark in materials contained on social networking sites relating to products or services specified in the License Agreement,

  • compliance with the rules for using the Miodny Szlak Promotional Mark contained in the document called "Miodny Szlak Local Brand Visual Identification System", specified in Annex No. 4 to the Regulations,

  • maintaining high quality of products and services introduced to the market, with particular emphasis on products and services for which it has acquired the right to mark them with the Miodny Szlak Promotional Mark,

  • inform the Foundation about circumstances relevant to the implementation of the Miodny Szlak Local Brand Program, including any violations by third parties of the Foundation's rights to the Miodny Szlak Promotional Mark, any violations by other Users of their obligations under the Regulations and any threats to the implementation of the User's obligations under the Regulations or the License Agreement,

  • taking care of the image and promoting the idea of the Miodny Szlak Promotional Mark,- providing the Foundation with information about its promotional and advertising activities, apart from those conducted by the Beneficiary on its own website,

  • active participation in meetings of Beneficiaries organized by, on the initiative or with the approval of the Foundation, at least once a calendar year,

  • participating in industry fairs or promotional events organized or invited by the Foundation,

  • providing the Foundation with all (processed for this purpose) information and materials necessary to verify the Beneficiary's compliance with his obligations under the License Agreement or the Regulations, including those necessary to verify the fulfillment of the conditions for the validity of covering or maintaining the Beneficiary's right to mark products or services with the Miodny Szlak Promotional Mark,

  • to cover part of the costs of implementing the Miodny Szlak local brand Program by making one-off payments to the Foundation in the amount of not less than PLN 250 for each year of validity of the Agreement

  • 7

  1. The Chapter consists of 7 to 10 members, including the Chairman of the Chapter.2. Members of the Chapter are appointed and dismissed by the Management Board of the Po Zdrowie Foundation

  2. Members of the Chapter are appointed for a term of office of four

  3. Members of the Chapter elect from among themselves the Chairman of the Chapter, who manages the work, and the Vice-Chairman of the Chapter. The Vice-President of the Chapter replaces the President of the Chapter in his absence.

  4. The tasks of the Chapter, apart from other matters specified in these Regulations, include:

    • substantive assessment and resolution of Applications,
    • providing the Foundation with recommendations on matters important for the implementation of the MIODNY Local Brand Program

  5. The chapter may seek the opinion of experts in a given area

  6. The operating costs of the Chapter, including the costs of expert opinions prepared at the request of the Chapter, are covered by the Foundation, on the terms and up to the amount specified in a separate resolution of the Management Board.8. Administrative support for the Chapter's activities, including in particular sending registered letters or sending parcels by courier regarding convening the Chapter's meetings or sending invitations by e-mail (with confirmation of receipt) and including the Chapter's letters addressed to Applicants or Beneficiaries, is provided

  7. The Chapter may determine the internal organization and operating mode of the Chapter by way of the Chapter Regulations.

  • 8
  1. The Chapter holds meetings convened by the President of the Po Zdrowie do Natury Foundation in consultation with the Chairman of the Chapter. The first meeting of the Chapter is convened by the President
  2. Meetings of the Chapter are held depending on needs, but at least once a year
  3. Meetings of the Chapter are held at the place indicated by the Po Zdrowie Do Foundation
  4. The meetings of the Chapter are chaired by the Chairman of the Chapter.1. Meetings of the Chapter are convened by notifying all members of the Chapter by registered letters or parcels sent by courier, sent at least 7 days before the date of the meeting. It is permissible to convene by sending the members of the Chapter, at least one week before the date of the meeting, an invitation by e-mail, if they have previously expressed written consent to correspondence in this form, providing the address to which the correspondence should be sent. The notice should indicate the day, time and place of the meeting as well as the expected agenda
  5. The Chapter meetings are recorded in minutes. The minutes require the signature of all members of the Chapter present at the meeting.
  • 9

  1. The Chapter makes decisions at meetings by way of resolutions. Resolutions are adopted by a simple majority of votes, in an open vote, with the presence of at least two-thirds of the total number of members of the Chapter.

  2. Each member of the Chapter is entitled to one vote in the vote. In the event of an equal number of votes of the Chapter members, the vote of the Chapter Chairman is decisive.3. Resolutions of the Chapter may be adopted at a meeting if all members of the Chapter were informed about this meeting

  3. Resolutions of the Chapter regarding granting the Applicant the right to conclude the License Agreement include justification

  4. The resolutions of the Chapter are final - there are no appeals against them.

  • 10
  1. Members of the Chapter are obliged to:
    • active participation in the work of the Chapter, including taking actions aimed at ensuring the implementation of the Chapter's tasks specified in the Regulations, and in particular to participate in:
      1. meetings of the Chapter and documenting the work of the Chapter in accordance with the provisions of the Regulations,
      2. substantive assessment of Applications (including Simplified Applications), including through consultations with other members of the Chapter,
      3. deciding on Motions, preparing written justifications for the Chapter's decisions and preparing the Chapter's opinions provided for in the Regulations,
      4. editing the speeches addressed by the Chapter to the Applicant provided for in the Regulations,- contributing to the achievement of the objectives of marking products and services with the Miodny Szlak Promotional Mark, including taking actions to promote the Miodny Szlak Local Brand and creating a positive image and recognition of the Miodny Szlak Promotional Mark in the country and abroad.
  2. In the event of a conflict between the interests related to the implementation of the Miodny Szlak Local Brand Program and the interests of a member of the Chapter, his or her spouse, relatives and in-laws up to the second degree and persons with whom he or she is personally related, the member of the Chapter should disclose the conflict of interests and refrain from participating in the resolution of such matters; may request that this be noted in the minutes of the Chapter meeting.
  • 11
  1. The procedure for granting the right to use and use the Miodny Szlak Promotional Mark is initiated at the written request of the interested entity

applying for this right, submitted to the headquarters of the Po Zdrowie do Natury Foundation, also referred to as the "Application" in the Regulations.

  1. The Application must be accompanied by documents constituting evidence of the circumstances referred to in the Application, in particular all relevant documents specified in the Application template as2. Information about the deadlines for submitting Applications is available on the Foundation's website at: pozdrowiedonatury.pl
  2. The application is sent to the Chapter within 30 days from the date of its receipt
  3. The initial formal assessment of the Application is made by a person authorized by the President of the Foundation. Depending on its results, the Foundation may request the Applicant to remedy the formal deficiencies within a specified period, not shorter than 7 days.
  4. If the Chapter has justified doubts as to the circumstances referred to in the Application or for other reasons considers it advisable, it may request the Applicant to supplement the Application, in particular by submitting additional materials, providing information or providing explanations.6. If the Chapter has justified doubts whether the Applicant has demonstrated compliance with the criteria specified in Annex No. 3 to the Regulations for obtaining the right to use and use the Miodny Szlak Promotional Mark, it may request the Applicant to supplement the Application by presenting expert opinions or opinions prepared by persons or institutions with specialist knowledge in the scope covered by the subject of these expert opinions or
  5. All costs of preparing and possibly supplementing the Application are covered by the Applicant.
  6. The Chapter adopts a resolution on granting or refusing to grant the right to use and use the Miodny Szlak Promotional Mark, after

substantive assessment of the application, taking into account the Applicants' compliance with the conditions specified in these Regulations, in particular the criteria specified in Annex No. 3 to the Regulations.

  1. As part of the substantive assessment of the Application, at least one visit of at least one member of the Chapter takes place at the Applicant's place of business, aimed at verifying the statements covered by this content.2. Resolutions of the Chapter regarding granting the Applicant the right to conclude the License Agreement include justification

  2. The chapter's resolutions are final - there are no appeals against it.

  3. The Foundation shall immediately inform the Applicant about the results of the evaluation of the Application carried out by the Chapter, in writing, to the Applicant's address indicated in

  4. The conclusion of the License Agreement should take place within 30 days from the date of delivery to the Applicant of the information about granting him, by the resolution of the Chapter, the right to conclude the License Agreement. After the ineffective expiry of the deadline, the Association will be entitled to refuse to sign the Agreement

  5. The Application Form is attached as Annex No. 5 to

  • 12
  1. The right to use and use the Miodny Szlak Promotional Mark is acquired at the moment specified in the license agreement (hereinafter referred to as the "License Agreement") concluded between the Foundation and the Applicant who obtained the right to use it.
  2. The License Agreement specifies the rights and obligations of the parties related to the use and handling of the MIODNY Promotional Mark3. The conclusion of the License Agreement should take place within 21 days from the date of delivery to the Applicant of the information about granting him the right to conclude the License Agreement. After the ineffective expiry of the said deadline, the Foundation will be entitled to refuse to sign the Agreement
  3. The validity period of the License Agreement may be extended, but not more than by two years, by way of a written annex thereto, if the Beneficiary, at least 3 (three) months before the expiry date of the License Agreement, submits an application to the Foundation's headquarters for the extension of its validity period, called

"Simplified Application.

  1. The resolution on extending the validity period of the License Agreement is adopted by the Chapter, at the request of the Foundation, taking into account in particular the assessment of the proper performance of the Beneficiary's obligations arising from the agreement, the warranty for their further performance and the assessment of the possibility of the Beneficiary continuing to meet the conditions for having the right to use and use the MIODNY Promotional Mark.
  2. Resolution of the Chapter referred to in section 5 is binding on the Foundation.1. The Foundation sends the Beneficiary information about the results of the assessment of the Simplified Application. In the event of extending the validity period of the License Agreement, the information is accompanied by an annex to the Agreement signed by the Foundation's Management Board
  3. The Annex to the License Agreement may contain provisions regarding additional changes to the License Agreement, i.e. other than those leading to the extension of its validity period.
  4. The conclusion of an annex to the License Agreement leading to the extension of its validity period should take place within 21 days from the date of delivery to the Applicant of the information on granting him the right to conclude such an annex. After the ineffective expiry of the deadline in question, the Foundation is entitled to refuse to sign an annex to the Agreement.
  5. The template of the license agreement is set out in Annex No. 6 to
  6. The Simplified Application Template is attached as Annex No. 7 to
    1. The right to use and use the Miodny Szlak Promotional Mark may be withdrawn in the event of a gross violation or repeated violation by the Beneficiary of his obligations arising from the Regulations, the License Agreement or other obligations arising from the contractual relations between him and the Foundation, regarding the use of the Miodny Szlak Promotional Mark or related to the implementation of the Miodny Szlak Local Brand Program. The resolution to withdraw the right to use and use the Miodny Szlak Promotional Mark is made by the Chapter.
    2. The procedure for withdrawing the right to use and use the Miodny Szlak Promotional Mark is initiated on the basis of a written request from the Foundation, including justification.
    3. When initiating the procedure of revoking the right to use and use the Miodny Szlak Promotional Mark, the Chapter shall notify the Beneficiary in writing of the possibility of submitting written explanations within 21 days from the date of delivery of the notification. The letter containing the explanations is delivered by the Beneficiary to the Foundation's address.1. In the course of determining the validity of withdrawing the right to use and use the Miodny Szlak Promotional Mark, the Chapter should listen to the Beneficiary or read his written explanations.
    4. The Beneficiary bears all costs related to his/her participation in the proceedings to withdraw the right to use and use the MIODNY Promotional Mark.
    5. The Beneficiary is obliged to permanently stop using and using the Miodny Szlak Promotional Mark immediately after the Foundation provides him with written information about the Chapter's resolution to withdraw his right to use and use the MIODNY Promotional Mark
    6. Until the matter of withdrawal of the right to use and use the Miodny Szlak Promotional Mark is examined, the Chapter, at the request of the Foundation, may suspend the Beneficiary's exercise of the right to use and use the MIODNY Promotional Mark5. Until the matter is resolved by the Chapter, the Beneficiary is obliged to stop using and using the Miodny Szlak Promotional Mark immediately after the Foundation provides him with written information about the Chapter's decision to suspend his right to use and use the MIODNY Promotional Mark.
    7. Information about the withdrawal of the right to use and use the Miodny Szlak Promotional Mark may be made public by the Foundation.
    8. Upon expiry of the right to use and use the Miodny Szlak Promotional Mark, the Beneficiary is obliged to immediately return the certificate proving his or her authorization to do so.8. Without initiating the procedure of withdrawing the right to use and use the Miodny Szlak Promotional Mark, the Foundation may, in the event of justified and serious doubts as to the continued fulfillment of the conditions for obtaining the right to use and use the Miodny Szlak Promotional Mark, resulting from the criteria set out in Annex No. 3 to the Regulations, request the Beneficiary to prepare at his/her expense and present to the Chapter expert opinions or opinions prepared by persons or institutions with knowledge specialized in the scope covered by the subject of these expert opinions or

  • 14

Delivery of letters addressed to the Applicant or Beneficiary in accordance with the Regulations is considered effective if they are made to the address specified in the Application. In the event of a change of address, the Applicant or Beneficiary is obliged to notify the Foundation of this fact by registered letter, providing a new address for delivery. If the above obligation to notify about a change of address is not fulfilled, the letter sent to the previous address will be considered effectively delivered.

  • 15
  1. The Regulations enter into force at the moment specified in the resolution of the Foundation's Management Board on its adoption.2. Changes to the Regulations, including annexes to the Regulations, are made by the Foundation's Management Board. Unless the License Agreement provides otherwise, changes to the Regulations do not affect the content of this agreement.

The following appendices constitute an integral part of the Regulations:

  1. Template of the MIODNY Promotional Sign
  2. Categories of products, services, initiatives for which the right to use and use the Miodny Szlak Promotional Mark is granted.
  3. Substantive criteria constituting the basis for granting the right to use and use the MIODNY promotional mark
  4. MIODNY Local Brand Visual Identification System
  5. Sample Application for the right to use and use the MIODNY Promotional Mark
  6. Sample Agreement
  7. Simplified Pattern

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