Where did it start?
The idea of building a place brand was born in the mind of Renata Stelmach - President of the Foundation during a seminar on the exchange of experiences in the field of social economy in Wysowa-Zdrój in June 2019. After consultations with brand building specialist Olga Gałek, the work gained momentum.
If Olga gets involved in the brand building process, it must be a success!
The local brand Miodny Szlak was created on the initiative of the Foundation Po Zdrowie do Natury, inspired by the local brand Dolina Karpia and in cooperation with the Foundation of Places and People Active. The Po Zdrowie do Natury Foundation has created an initiative group around itself, which includes several wonderful local entrepreneurs and local leaders.
Today, the brand brings together producers, craftsmen and places that have one thing in common - honey, passion and the Beskid Sądecki Mountains. See who co-creates the brand: Brand Chapter and Partners.